Singapore Airlines - Interview with CEO Goh Choon Phong
Professor Jochen Wirtz
Singapore Airlines - Interview with CEO Goh Choon Phong
31:42
1 Million Copies - How to Write Textbooks & Why
Professor Jochen Wirtz
1 Million Copies - How to Write Textbooks & Why
20:43
Tips for Junior Academics on How to Get Tenure
Professor Jochen Wirtz
Tips for Junior Academics on How to Get Tenure
21:18
Master Class: The Service Revolution & Its Implications for Strategy
Professor Jochen Wirtz
Master Class: The Service Revolution & Its Implications for Strategy
1:04:19
Master Class: Corporate Digital Responsibility (CDR)
Professor Jochen Wirtz
Master Class: Corporate Digital Responsibility (CDR)
21:49
Master Class: Intelligent Automation, AI & Service Robots
Professor Jochen Wirtz
Master Class: Intelligent Automation, AI & Service Robots
28:01
The Future of MBA Education & the "Ivy League" of Asian Business Schools
Professor Jochen Wirtz
The Future of MBA Education & the "Ivy League" of Asian Business Schools
22:10
NEW Online Course - Transforming Customer Experience: Strategies for Service Industry
Professor Jochen Wirtz
NEW Online Course - Transforming Customer Experience: Strategies for Service Industry
2:56
Master Class: How to Improve a Service Culture Fast
Professor Jochen Wirtz
Master Class: How to Improve a Service Culture Fast
30:25
Master Class: Improving Service Quality
Professor Jochen Wirtz
Master Class: Improving Service Quality
28:16
Master Class: Service Quality - The Gaps Model & Diagnosing Quality Shortfalls
Professor Jochen Wirtz
Master Class: Service Quality - The Gaps Model & Diagnosing Quality Shortfalls
1:01:09
Master Class: Managing Customer Loyalty
Professor Jochen Wirtz
Master Class: Managing Customer Loyalty
51:19
Master Class: B2B Service Transformation: How to Move from Products to Solutions
Professor Jochen Wirtz
Master Class: B2B Service Transformation: How to Move from Products to Solutions
19:21
Master Class: Service Robots & AI
Professor Jochen Wirtz
Master Class: Service Robots & AI
25:36
Can You Think of 3 Global Service Brands?
Professor Jochen Wirtz
Can You Think of 3 Global Service Brands?
10:42
Corporate Digital Responsibility
Professor Jochen Wirtz
Corporate Digital Responsibility
4:05
Master Class: Platform Business Models
Professor Jochen Wirtz
Master Class: Platform Business Models
21:17
Three Strategic Pathways to Cost-Effective Service Excellence
Professor Jochen Wirtz
Three Strategic Pathways to Cost-Effective Service Excellence
8:04
Introduction to Jochen Wirtz & the Past, Present & Future of Services Marketing
Professor Jochen Wirtz
Introduction to Jochen Wirtz & the Past, Present & Future of Services Marketing
9:09
Robotics, AI & Process Automation – The Future of Service
Professor Jochen Wirtz
Robotics, AI & Process Automation – The Future of Service
10:26
Driving Service Culture – The Role of Top Management
Professor Jochen Wirtz
Driving Service Culture – The Role of Top Management
9:04
Cost-Effective Service Excellence
Professor Jochen Wirtz
Cost-Effective Service Excellence
15:15
Strategic Service Recovery
Professor Jochen Wirtz
Strategic Service Recovery
15:25
Customer Feedback Systems
Professor Jochen Wirtz
Customer Feedback Systems
13:30
Building Customer Loyalty
Professor Jochen Wirtz
Building Customer Loyalty
14:33
Moving up the Value Chain - From Products to Solutions
Professor Jochen Wirtz
Moving up the Value Chain - From Products to Solutions
17:47
Capturing Value in the Service Economy & Competitive Advantage
Professor Jochen Wirtz
Capturing Value in the Service Economy & Competitive Advantage
9:54
Introducing Professor Jochen Wirtz
Professor Jochen Wirtz
Introducing Professor Jochen Wirtz
5:55
Singapore Airlines: Transforming the Airline
Professor Jochen Wirtz
Singapore Airlines: Transforming the Airline
6:09
Singapore Airlines: Delivering Cost-Effective Service Excellence - Part 2
Professor Jochen Wirtz
Singapore Airlines: Delivering Cost-Effective Service Excellence - Part 2
11:10
Singapore Airlines: Delivering Cost-Effective Service Excellence - Part 1
Professor Jochen Wirtz
Singapore Airlines: Delivering Cost-Effective Service Excellence - Part 1
12:42
LUX: TripAdvisor
Professor Jochen Wirtz
LUX: TripAdvisor
2:41
LUX: Four Pronged Approach to Driving a Service Revolution
Professor Jochen Wirtz
LUX: Four Pronged Approach to Driving a Service Revolution
4:04
LUX: Service Revolution Main Interview
Professor Jochen Wirtz
LUX: Service Revolution Main Interview
5:28