@周z-h8l
As a Chinese, I can give the most direct reason. They're too expensive. I can eat a full meal at the roadside for 6 yuan, and have a dinner with friends for 60 yuan, but KFC costs 20 yuan for a burger, and a set meal worth 50 yuan is not even enough to make me full.
@raymondwen4210
The problem is that Nike is too expensive. Is nothing related to "nationalism". I lived in china for 13 years. The biggest reason for going to Anta is that the product itself is no longer low quality, which is a big reason behind people originally paying a premium for high quality. Now that chinese quality is up, the premium cost no longer makes sense.
@liqingyuan4940
I am a founding employee of Luckin Coffee. I can tell you the key business model of Luckin Coffee. Coffee shops and selling coffee are completely different businesses, although we often confuse them. Most people actually buy and go. They are not interested in Starbucks' third space and are not willing to pay extra costs for it, such as rent. Luckin Coffee discovered this, and they transformed the purchasing process and adjusted the cost model to a structure that most people are willing to accept.
@swedgephd
Some of these companies are not just failing in China. Nike and Starbucks are falling in popularity in the US.
@cowholy3031
If the US companies want to make money, they need to compete. If you can get the same coffee at the price of $2, why bother to spend $4 at Starbucks?
@allenzhu3478
they blame poor localization and high price to nationalism, fantastic
@Mr1wd
It's not so much patriotism but just consumers looking for the most value. Of course local brand is gonna thrive.
@parklilys3108
What wrong with Chinese using or eating Chinese brands? In this world, who gives rights to American brands to dominate every aspect of our lives?
@ericwong4213
USA: The World need to embrace innovation. China invented stuff USA: HOW DARE YOU!!!
@samuelchalekian4966
On the other hand, it’s a consumer’s paradise. For example, being forced to compete with rivals like Xiaomi and Huawei, iPhones are often heavily discounted in China. You can get an iPhone 15 Pro Max for $675 on Taobao — no trade in’s, no nonsense. Ultimately, China’s domestic market is fiercely competitive — once an industry, brand, or concept is proven, new money rushes in and tries to displace first movers with price wars. This makes it difficult for any company to truly last, doubly so for foreign brands.
@anniw.4737
I was in China recently and the Luckin Coffee had so many innovative coffee flavours that incorporated fruits flowers and tea and honestly they were all shockingly good even the simple basics that Starbucks always mess up on. Not just Luckin, there were so many small cafes too that were superb. Coffee culture is big in China, people are passionate about it. Don’t dismiss their ability to innovate on food and drinks.
@FingersKungfu
In my country (Thailand), local brands do out perform US brands by a lot too. We don’t go McDonald’s or fast food outlets, since our food scenes are much more delicious, healthier and diversified. Our shopping malls are the world’s best and are much better than US malls. Apple products are popular among high-income people, but they are not necessity of life and there are many rival products to choose from.
@therealnoble9799
The US was right, China has an overcapacity of delicious and affordable food
@anode360
Chinese are embracing local brands America: security threat
@SgtNoPants
Nothing wrong when Americans want to buy American, but as soon as Chinese (or any other enemy) want to buy local then there's a problem?
@lluow
What’s the problem with the Chinese preferring their own brands to foreign brands? Foreign companies have long dominated the Chinese market. American companies have made heaps profits off China. About time for the Chinese to gain their share on their home turfs.
@RealManasBose
Burger with Chinese Characteristics
@derekyael2487
I order luckin coffee everyday, no difference in quality but just a quarter price compare to Starbucks. Hope they can expand globally
@llw2606
I don’t know who goes to Starbucks in China. It is more expensive than in the US. A cup of coffee for above ¥40. There are a lot of much cheaper alternatives, like luckin coffee, boba tea. All are more than 50% cheaper.
@wsj