How to crawl, walk, run a CRM implementation: The crawl stage

The most successful CRM rollouts we've seen champion a crawl, walk, run approach.

And what this means during the crawl stage is that the end user: your sales reps are only responsible for two things:
1. Opening the app
2. Logging one activity per day

Why start so slow?

Because, when rolling out something that's this complicated and this core to the business strategy: slow is fast.

As the leader, you need to ignore the noise from the marketing department, the IT department and the other stakeholders who NEED DATA NOW!

That's not what this stage is for.

This stage is for the rep.

Make it easy. Make it valuable. And the crawl stage will be a success.

Read more about our crawl, walk, run approach here: mapmycustomers.me/crawl-walk-run-sales-crm-impleme…