In traditional project management (Waterfall model), each phase like requirement gathering → design → development → testing → deployment happens one after the other. It's sequential, which means if something goes wrong at the end, you need to go all the way back time-consuming and rigid.
Agile changed the game. Companies like Google follow Agile to be faster, more flexible, and customer-focused.
✅ Instead of one big delivery, Agile teams work in short iterations (sprints).
✅ They build, test, and get feedback in 1-2 week cycles.
✅ Teams collaborate daily through scrum meetings, stay aligned, and adapt quickly to change.
✅ Agile promotes continuous delivery, better communication, and faster innovation.
For example, at Google:
Product managers, designers, and developers work closely in cross-functional teams.
Every sprint ends with a review and retrospective., so teams learn, adapt, and move faster.
💡 In today’s tech-driven world, being Agile is not a choice, it’s a necessity especially if you want to build products that users love and scale fast.
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