User Journeys vs. User Flows (And When to Use Each)

User journeys and user flows both capture processes users go through in order to accomplish their goals. Use them together to improve user experiences.

Read More: [h](www.nngroup.com/articles/design-operations-101/)[ttps://www.nngroup.com/articles/design-operations-101/](www.nngroup.com/articles/user-journeys-vs-user-flo…)
Watch Next:    • Journey Mapping vs. Story Mapping  
Enroll in live training: link.nngroup.com/yt-journey-mapping
Subscribe to our weekly newsletter: link.nngroup.com/yt-newsletter

Follow us and stay connected:
Linkedin: www.linkedin.com/company/nielsen-norman-group
Instagram: instagram.com/nngux?igshid=YmMyMTA2M2Y=
Twitter: twitter.com/nngroup
_______________________________________________________

Chapters:
00:00 Intro
0:28 User Journeys
1:25 User Flows
1:52 Combining User Flows and Journeys
3:25 View More NN/g Content